
Buy&Ship has partnered with Rakuten Japan (www.rakuten.co.jp) to offer 2,000 limited-quantity discount coupons across 50,000+ stores.
If you’re shopping for a Fujifilm instax camera, Rakuten Japan offers a wide range of models, including the popular instax mini Evo CINEMA, which combines digital shooting and instant printing, and the classic instax mini, a reliable choice for beginners.
In this guide, we’ll highlight top instax models on Rakuten and show you how to order from Japan easily with Buy&Ship international forwarding.
Table of Contents
→ I. Buy&Ship x Rakuten Exclusive Offer
→ II. Why Buy instax from Rakuten Japan?
→ III. Popular Fujifilm instax Models
→ IV. Shopping Tutorial: How to Shop Rakuten JP & Ship to Hong Kong
I. Buy&Ship x Rakuten Exclusive Offer
| Buy&Ship x Exclusive Rakuten Japan Coupon | Offer Details | |
| Promotion Type | Rakuten Japan Shopping Coupon | |
| Validity Period | 2026/02/01 00:00 ~ 2026/02/28 23:59 (JST) *Please be noted that it’s in Japan time, which is one hour faster than Hong Kong. | |
| Discount | JPY398 off a single order of JPY3,980 or above | |
| Applicable Shops | Over 50,000 shops on Rakuten Japan | |
| Terms and Conditions | Limited to the first 2,000 eligible orders on a first-come-first-served basis 💡 Each Rakuten user can use 4 times Can be used in conjunction with Rakuten Points and before deductions are made Cannot be used in conjunction with other coupons Vouchers are only valid for Rakuten Japan orders shipped to Buy&Ship’s Japanese warehouse address. | |
| Get Coupon | Click Here | |
II. Why Buy instax from Rakuten Japan?
Rakuten Japan is a key retail platform for Fujifilm instax cameras, offering a wide range of models, colors, and limited editions. With favorable exchange rates, prices are often more competitive than local retail.
Through Buy&Ship international forwarding, you can ship your instax mini Evo or instax mini directly to Hong Kong with ease.
III. Popular Fujifilm instax Models

Instax Mini Evo Cinema
Hybrid instant camera with digital shooting and instax mini printing. Features creative filters and high local demand — often sells out quickly.
Frequently out of stock locally
JP Price: $2,842(JPY56,337)

Instax Mini 12
Fully automatic instant camera with selfie mode and auto exposure. Easy to use and ideal for beginners.Local Price: $810
JP Price: $698(JPY13,800)

Instax Mini Evo BLACK
Premium hybrid model with 10 lens effects and 10 film filters. Supports Bluetooth printing and screen preview.
Local Price: $1,690JP Price: $1,518(JPY29,990)

Instax Pal (Lavender Blue)
Ultra-compact mini camera designed for “shoot first, print later.” App-connected and highly portable for everyday moments.
Local Price: $780JP Price: $432(JPY8,580)

Rakuten Japan Member Unboxings & Reviews
Over 8000+ customers have used Buy&Ship to score great deals on Rakuten Japan and shared their unboxing experiences! Check out real member reviews to easily find the best-value items and your next favorite buys.
Note: Prices and availability may change. All product information is subject to the seller’s listing.
III. Shopping Tutorial: How to Shop Rakuten JP & Ship to Hong Kong
Step 1
Go to Buy&Ship website to log in or register as a member.

Step 2
Fill in your first and last name, email address and set your account password. Click “Sign Up” once details are completed.Step 3
Browse on Rakuten Japan to pick your favourite item, you can add item into your cart or checkout immediately.

Step 4
Go to your shopping cart, select “茨城県 (Ibaraki Prefecture)” as the shipping location from the upper right corner. Check and make sure correct items are added into cart, and proceed.Step 5
Sign into your Rakuten account. If you’re not a Rakuten member, you can register as a member below by filling in the form.

Step 6
Fill in delivery address. Go to the “Overseas Warehouse Address” on your Buy&Ship member centre and select “Japan” to view the information of Buy&Ship’s Japan warehouse. In the name session, please enter your name and Buy&Ship membership number (e.g. BSXXXXXX). For the “フリガナ“, you need to convert your name into Japanese Katakana (click here to convert). Once it’s converted, copy and paste it onto the name bar.Step 7
You can choose whether to register as a member on Rakuten. If you don’t want to register, you can click the second box “楽天会員に登録しない”. It’s highly recommended to register as a member if you shop often on Rakuten as you can save payment and shipping details on your account for faster checkout next time, and earn points! Set your password if you proceed with registration.

Step 8
Proceed onto payment page, fill in your credit card information to settle the payment, and then click “次へ”.Step 9
Confirm your order information, and then click “OK” (the red box shown). You’ll receive email confirmation once order is submitted.
