Amazon Japan Prime Day is officially happening from July 11th to 14th JST, with early bird deals kicking off even sooner on July 8th! Want to uncover more incredible savings from Amazon Japan?
We’ve put together your ultimate guide to this Prime Day! It includes everything from how to participate to a curated list of long-standing bestsellers and currently trending items. Remember, once these discounted items are gone, they’re gone for good – so act fast! Shop your favourites from overseas and ship to Hong Kong hassle-free with the help of Buy&Ship’s parcel forwarding service!
Table of Contents
→ Extra Rewards on Amazon Japan Prime Day 2025
→ Hot Brands to Shop in Amazon Japan Prime Day
→ More Deals for Amazon Japan Prime Day
I. Earn Bonus Points on Amazon Japan Prime Day
Unlike other Amazon regions, Amazon Japan offers reward points on every purchase, which can be redeemed for future discounts. During Prime Day, you can earn even more points!
Enjoy bonuses like an extra 1.5% back when you are a prime member, and up to 7% back on eligible categories. Visit the event page to activate these offers and start earning those extra points – a minimum purchase of 10,000 yen is all it takes!
New Offers
ASICS GEL-KAYANO 31 Running Shoes
The ASICS GEL-KAYANO 31 delivers adaptive stability and energetic cushioning for long-distance runners, featuring the 4D GUIDANCE SYSTEM™, FF BLAST™ PLUS ECO, and PureGEL™
Local Price：$1,390
Amazon JP Price：From $725（JPY13,627）
ASHIMARU Half Premium Insole,Made in Japan
Performance insole designed for arch support, shock absorption, and body balance. Utilizing a patented double-injection method, it helps prevent heel pronation to alleviate discomfort in the feet, knees, and lower back, making it ideal for daily wear in various shoes.
Local Price：From$189 ～ $339
Amazon JP Price：From $140（JPY2,640）
SHARP FU-RC01-W High Density Plasmacluster
Back to its lowest price! It collects dust and deodorizes, purifying the air with a built-in HD Ion Generator. This generates high-concentration Plasmacluster Ions (PCI) that inhibit up to 99.9% of viruses, bacteria, and allergens.
Local Price：$1,880
Amazon JP Price：$575（JPY10,800）
Zojirushi SM-ZB48-GM Stainless Mug
The Stainless Mug is ultra-light weight with a compact design that takes minimal space while maximizing capacity. It features a one-piece lid with a seamless structural design, allows for easy cleaning without the need for disassembly.
Local Price：$259
Amazon JP Price：From $111（JPY2,083）
OXO- Pop Container
OXO Pop Containers offer airtight, stackable, and space-efficient storage for dry foods. Their signature push-button lid creates a seal and serves as a handle. Made from durable, BPA-free plastic, they keep pantries organized and food fresh.
Discounts are available on different sizes, and you can get an extra 5% off when you buy 4 items!
Local Price：From $65
Amazon JP Price：From $45（JPY850）
UHA Vitamin C Gummy（60 capsules/30 Days Supply）
Local Price：$99
Amazon JP Price：$32（JPY608）
Longchamp Tote Bag 619556 NAVY
Local Price：$930
Amazon JP Price：$660（JPY12,400）
ANESSA Perfect UV Mild Milk SPF50+ PA++++ 60ml X 2 packs
Local Price：$219 / pack
Amazon JP Price：$271（JPY5,098）
Mizuno -Wave Mujin TL GTX
Local Price：$1,399
Amazon JP Price：$774（JPY14,630）
Casio F91W-1 Vintage Watch
Local Price：$120
Amazon JP Price：$81（JPY1,540）
VODANA Glam Wave Curling Iron（40mm）
Local Price：$658
Amazon JP Price：$456（JPY8,624）
Hot Brands to Shop in Amazon Japan Prime Day
Dyson V12 Detect Slim Fluffy
Absolute features a Fluffy Optic™ cleaner head to illuminate hidden dust and a piezo sensor that automatically adjusts suction power based on dust size and quantity.
*Uses international voltage, requires adapter for local use.
Local Price：$4,780（2023 version)
Amazon JP Price：$2,433（JPY45,600）
YOSHIKAWA Stainless Steel Single Handle Snow Flat Pot– 20 cm
This Japanese-made, lightweight Tsubame-Sanjo pot features a honeycomb texture for quick heating and an anti-spill design. It’s easy to use one-handed, with a pointed spout for pouring and a curved base for mixing.
Local Price：$448
Amazon JP Price：$90（JPY1,692））
adidas Advancourt LIT48 EOT69 Footwear Sneakers
Classic, minimalist white sneakers with a breathable design, perfect for everyday wear.
Local Price：$459
Amazon JP Price：$198（JPY3,628）
Coen – Coleman Graphic T-shirt
Selected apparel is now up to 60% off! This special collaboration blends Coleman’s classic outdoor camping elements with the partner’s unique design, creating pieces that are both fashionable and casually comfortable.
Local Price：$299
Amazon JP Price：$141（JPY2,673）
Salomon – XA PRO 3D
The Salomon XA PRO 3D is a durable trail running shoe offering excellent stability and protection on varied terrain. It features the 3D Advanced Chassis™ for control and an All Terrain Contagrip® outsole for superior grip, often with Gore-Tex waterproofing.
Local Price：$1,398
Amazon JP Price：$683（JPY12,842）
Bandai – toys and collectibles up to 60%off
Fans can find popular characters and series such as Chiikawa, Anpanman, Godzilla, Gundam, and Ultraman, making it a great opportunity to collect figures, models, and anime merchandise.
Amazon JP Price：From $32（JPY617）
Converse ALL STAR SURGETRAINER OX Japan Exclusive
Retro-inspired platform trainers featuring an upgraded REACT 2.0 thick cushioned insole. It also includes a removable, anti-bacterial, and odor-resistant E.V.A. insole for easy replacement.
Local Price：$998
Amazon JP Price：$461（JPY8,625）
SKIN AQUA Super Moisturizing Barrier UV Gel（100g）
It’s water and sweat-resistant, leaves no white cast, and stays put even after sweating. Infused with 3 types of beauty moisturising essences and PA++++ and SPF50+, it powerfully defends against both UVA and UVB rays!
Local Price：$99.99
Amazon JP Price：$27（JPY506）
Bose QuietComfort Ultra Headphones
Dive into unrivaled noise cancellation and groundbreaking Bose Immersive Audio. Enjoy premium sound and legendary comfort for an unparalleled listening experience.
Local Price：$3,188
Amazon JP Price：From $2,565（JPY48,800）
Philips Sonicare C3 Brush Head（5 pieces）
Experience superior cleaning with adaptive technology that removes up to 10x more plaque, ensuring a deep clean and brighter smile.
Local Price：$298 /3 pieces
Amazon JP Price：$289（JPY5,376）
Pokka Sapporo Citric Acid Sports Jelly Drink(6 Pieces)
This functional jelly drink provides a powerful 2700mg of citric acid to help reduce daily and exercise-induced fatigue. With a refreshing lemon taste and quick-acting glucose, it’s your ideal partner for energy replenishment and active living.
Local Price：$18/piece
Amazon JP Price：$51（JPY961）
Under Amour UA Tech Mesh
Crafted from UA Tech™ mesh fabric, these shorts are super light, breathable, and wick sweat fast to keep you cool and dry. Perfect for training or everyday comfort.
Local Price：$249
Amazon JP Price：$91（JPY1,685）
DHC health supplements
Selected health supplements are now up to 50% off! Grab the popular blueberry eye essence and Vitamin C from as low as $2x. Plus, enjoy an extra 5% off when you buy 4 items!
Local Price：Blueberry eye essence $76；Vitamin C$28/120粒
Amazon JP Price：Blueberry eye essence$55（JPY1,026）；Vitamin C $26/180粒（JPY499)
Gorilla Grip Calf Massager
This massager’s “gorilla hand” shape perfectly contours to your body, offering a deep, powerful massage. It effectively relieves muscle fatigue and soreness, providing professional-level relief at home.
Local Price：$398
Amazon JP Price：$290（JPY5,380）
Deonatulle Men’s Soft Stone W
This deodorant uses natural alum stone to effectively control sweat and odor, tackling underarm stickiness and smell at the source. Its dry, non-sticky, colorless, and odorless formula provides long-lasting freshness, keeping you confidently carefree all day.
Local Price：$50 / one
Amazon JP Price：$106（JPY1,980）/ 3 items set
Champion Amazon.co.jp Exclusive T-shirt
Made from 100% pure cotton, this piece offers a comfortable feel, making it a must-have for everyday wear. It uses premium Cotton USA fabric to ensure exceptional quality.
Local Price：$198
Amazon JP Price：$97（JPY1,782）
New Balance WL996 Sneakers
Shop exclusive colours from Japan!
Local Price： $850
Amazon JP Price：From $458（JPY8,393）
Thermos JDG-352C
Stay refreshed all day with this 350ml vacuum-insulated mug! Its double-wall stainless steel vacuum construction keeps your drinks hot or cold, making it perfect for the office or home.
Local Price：$199
Amazon JP Prime：From $75（JPY1,445）
【Amazon.co.jp Exclusive】Hot Wheels
Amazon.co.jp’s Mattel Shop is currently hosting up to 55% off in popular toys like UNO, Jurassic Park, and Frozen, starting at ¥599!
Not available in Locally
Amazon JP Price：From $51（JPY935）
The North Face Hat
This outdoor hat is built for superior sun protection. Its lightweight, breathable fabric and wide brim effectively shield you from the sun, ensuring cool comfort for hiking, trekking, or daily casual wear.
Local Price：$420
Amazon JP Price：$207（JPY3,845）
SALONIA Spring Limited Edition Straight Hair Iron
This hair straightener boasts international voltage (100V-240V), fast heating, and even heat distribution. Easily style your way to perfectly sleek, shiny hair!
Local Price：$298
Amazon JP Price：$160（JPY2,973）
Dyson V12 Detect Slim Fluffy Plus
A cordless vacuum with laser dust detection, auto-adjusting suction, and a HEPA filter. Works in stick, handheld, and upholstery modes, offering whole-machine filtration and three power modes for optimal cleaning.
*Uses international voltage, requires adapter for local use.
Local Price：$5,180
Amazon JP Price：$3,360（JPY49,800）
Cezanne Bright Color Concealer
Meet a top Japanese beauty pick for 2025: This brightening tinted concealer expertly corrects uneven skin tone and brightens dull spots. Japanese users love how its light-reflecting white powder instantly enhances their complexion for a radiant look!
Local Price：$95
Amazon JP Price：$54（JPY1,040）
